Tilly's Muse
Tilly's Muse
How I'd Design My Own Engagement Ring
I have officially become immune to jewelry. If you run a jewelry brand, that's either a red flag or a superpower. I've been in this industry long enough to know every clasp, every stone dealer's group chat, and the sleep schedule of a good jeweler. I've built relationships with artisans across three continents, and spent years turning the things that live only in my sketchbook (or, more honestly, my brain) into rings that actually exist. That's not a flex. It's an occupational hazard. photo via American Gem New York On the bespoke side of Matilda, my beloved clients come to...
How I'd Design My Own Engagement Ring
I have officially become immune to jewelry. If you run a jewelry brand, that's either a red flag or a superpower. I've been in this industry long enough to know every clasp, every stone dealer's group chat, and the sleep schedule of a good jeweler. I've built relationships with artisans across three continents, and spent years turning the things that live only in my sketchbook (or, more honestly, my brain) into rings that actually exist. That's not a flex. It's an occupational hazard. photo via American Gem New York On the bespoke side of Matilda, my beloved clients come to...
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Matilda goes to The White House!
Let's call her Ms. X. One fateful evening in February, I stumbled into Ms. X and, in a moment of spontaneous brilliance, decided to strike up a conversation. As we chatted, I dropped the name of someone in the industry and, lo and behold, we discovered a mutual friend! We exchanged contact info. That very night, I rushed home, crafted a perfectly worded email, and sent it on its way (didn’t even schedule it for the next morning). Then... crickets. Not a peep from Ms. X from The White House. Fast forward to the end of April. Amidst the chaos...
Matilda goes to The White House!
Let's call her Ms. X. One fateful evening in February, I stumbled into Ms. X and, in a moment of spontaneous brilliance, decided to strike up a conversation. As we chatted, I dropped the name of someone in the industry and, lo and behold, we discovered a mutual friend! We exchanged contact info. That very night, I rushed home, crafted a perfectly worded email, and sent it on its way (didn’t even schedule it for the next morning). Then... crickets. Not a peep from Ms. X from The White House. Fast forward to the end of April. Amidst the chaos...
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How to Get Featured in Vogue
British Vogue Spring Campaign Invitation - Jewellery Designer Profile On January 4th, 2024, I woke up to an email I’d never expect just four days after the new year. I remember sitting down reading the email, and my face was numb. It’s not that I couldn’t believe this could happen to me, as a brand new fine jewelry designer in the industry – I just didn’t expect it to happen as quickly as it did or for them to discover me. When I started Matilda, I really wanted to be recognized for starting with ONE great quality piece. 18k...
How to Get Featured in Vogue
British Vogue Spring Campaign Invitation - Jewellery Designer Profile On January 4th, 2024, I woke up to an email I’d never expect just four days after the new year. I remember sitting down reading the email, and my face was numb. It’s not that I couldn’t believe this could happen to me, as a brand new fine jewelry designer in the industry – I just didn’t expect it to happen as quickly as it did or for them to discover me. When I started Matilda, I really wanted to be recognized for starting with ONE great quality piece. 18k...
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